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The Product Marketing Handbook for Software on Sla

Just read this book review on  /.  by a fellow named Dan Sheffer.

"This is a great, safe place to learn about marketing, distributing and selling software before putting your own time and money at risk; the Handbook includes comprehensive checklists to help manage the product-marketing process. (These lists are also provided on a CD that accompanies the book.) "

http://books.slashdot.org/books/04/08/24/1613223.shtml

Looks like something I need, but would like to know if anyone here has read the book?  Opinions?  Has Joel ever commented on this book?  Looks very comprehensive.  Anyone read this other guy's book, Stupidity?  Looks interesting too and Joel wrote the foreword.

Comments appreciated

Ann Onymous
Thursday, September 02, 2004

Joel highly recommends the book.

Ewan's Dad
Thursday, September 02, 2004

http://www.joelonsoftware.com/news/fog0000000102.html
http://www.joelonsoftware.com/items/2004/04/16.html

Ewan's Dad
Thursday, September 02, 2004

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