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Good books for small businesses

Here are a few business books that helped me develop my small business. Please note that the Amazon links I gave don't have an affiliate ID - so this post isn't an evil plot. :-)


The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It - by Michael E. Gerber

http://www.amazon.com/exec/obidos/tg/detail/-/0887307280/qid=1089833960/sr=8-1/ref=pd_ka_1/104-4470963-2495915?v=glance&s=books&n=507846

This book simply teaches you how to run a business so you don't have to do all the work and sweat every little detail.


How To Delegate Work and Ensure It's Done Right
- by thingy Lohr

http://www.amazon.com/exec/obidos/tg/detail/-/0943066654/qid=1089834107/sr=1-1/ref=sr_1_1/104-4470963-2495915?v=glance&s=books

This book teaches you how to put other people to work, how to give them instructions, supervise them effectively, etc. This is an essential skill for business.


Strategy books by Michael E. Porter, like these:

http://www.amazon.com/exec/obidos/ASIN/0684841487/qid=1089834221/sr=2-1/ref=sr_2_1/104-4470963-2495915

http://www.amazon.com/exec/obidos/ASIN/0684841460/qid=1089834221/sr=2-2/ref=sr_2_2/104-4470963-2495915

I have only read the first book. I have both books, but I haven't read the second book yet.

These books teach you how to compete effectively, and how to squish the competition like a bug.

The books are a little hard to read (Porter can't write well) but the information within is (in my opinion) very useful and you won't find it anywhere else.


Marketing Management - by Philip Kotler

http://www.amazon.com/exec/obidos/ASIN/0130336297/qid=1089834396/sr=2-3/ref=sr_2_3/104-4470963-2495915

Teaches you how to effectively market a product.

It's an 1100 pages book, it's easy to read, and it's excellent.


Positioning: The Battle for Your Mind - by Al Ries, Jack Trout

http://www.amazon.com/exec/obidos/ASIN/0071373586/qid=1089834463/sr=2-2/ref=sr_2_2/104-4470963-2495915

This book is about how to advertise your product effectively. The book is excellent. I haven't read all of it yet.


Anthony Robbins - Personal Power II

Excellent set of audio CDs about how to motivate yourself.


What I'm looking for now is a good book about market research and new product development.

R2D2
Wednesday, July 14, 2004

"The Entrepreneurial Mindset" is a good book that covers product development and marketing among other things.

http://www.amazon.com/exec/obidos/ASIN/0875848346/qid=1089856461/sr=2-1/ref=sr_2_1/104-3826578-1289513

Ewan's Dad
Wednesday, July 14, 2004

"The Product Marketing Handbook for Software"

Today
Thursday, July 15, 2004

"Million Dollar Consulting" - Alan Weiss

www.xndev.com (Formerly Matt H.)
Thursday, July 15, 2004

Hey "Formerly Matt H.",


www.xndev.com really stinks!  It invokes no credibility the way it is right now.  I thought you might wanna know.

shooter
Thursday, July 15, 2004

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