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Professional Services Marketing Tips

There's nothing especially new here, but this guy seems to be sensible and have some decent tips on marketing professional services, particularly for smaller firms.

http://www.sddt.com/Commentary/column.cfm?Commentary_ID=132

I should mention I have no affiliation with this person, but I am going to take a course from him in a couple of weeks;  it was in the process of checking out the instructor for the course I found his column.

Mongo
Thursday, June 17, 2004

Check out the Graphic 2nd from the bottom on the right hand side.

Seems familiar, No?

_
Thursday, June 17, 2004

Shit... It's rotating.

It was the Fog Creek Logo rotated -45 degrees.  I think the site was premiercoastal.com.

_
Thursday, June 17, 2004

Wow. Boy are they subject to a SQL Injection attack.

I accidently appended a question mark to the url, and got an error message saying that SQL Binding was incorrect, and showed this query:

SELECT * FROM tbl_Commentary WHERE Commentary_ID = 132? ORDER BY Byline ASC

Good job. Geez....

CF
Thursday, June 17, 2004

That's interesting. Is that a weakness of the Cold Fusion system, or just poor design ?

Steve Jones (UK)
Friday, June 18, 2004

Yes, that does look like the fog creek logo tilted 45 degrees.

http://premiercoastal.com/

Tomorrow they will look in their logs and go "WHOOHOO we're getting traffic!" and then check the referrers and find us. HA HA HA HA.

Interesting list of tips. These kinds of lists are great for double checking your current strategy. Even if you say "Yeah, I know all that" odds are you don't DO all that.

www.MarkTAW.com
Friday, June 18, 2004

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