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NBOR, "revolutionary" software, arrives today?

Has anyone else here been awaiting the release of the NBOR/Blackspace player on January 15?  There's been some hype about this software akin to the early Segway rumours--it's going to change the world, etc.  I'm intrigued after reading through the website http://www.nbor.com (even though they used a horrible font for headings).  But, dang it, it's the 15th and nothing is available, yet!

Stress
Thursday, January 15, 2004

It's a scam just like everything else.  People trying to make money by creating a lot of hype.  Your advertisement... err... I mean post was incredibly lame.


Thursday, January 15, 2004

I can't believe someone can fill whole website with talk about nothing.  They talk and talk and talk about nothing.  There's never a definitive statement about the end result of the product nor is there any proof that the thing even exists or will exist.  Lame.  Stupid marketing stunt.


Thursday, January 15, 2004

I assure you that my post was not an advertisement.  I am skeptical, too.

Stress
Thursday, January 15, 2004

Gambit #231 in the Guerrilla Marketeer's Handbook

If I could put this in italics I would...


Visit tangentially connected chat and discussion forums and drop the name of the product and URL casually and ask rhetorically if its all hype, or are _they_ just blowing smoke?

NB.  May be combined with gambit #24, slightly mispelling the product name.

Simon Lucy
Thursday, January 15, 2004

http://news.google.com/news?hl=en&edition=us&q=nbor

Stress
Thursday, January 15, 2004

In two weeks I'll develop a cheap knock-off to NBOR developed in Delphi.

Stage 1: write clone.
Stage 2: ?
Stage 3: PROFIT!

I just need to get the gnome voice down and I'll have it made.

Bored Bystander
Thursday, January 15, 2004

> http://news.google.com/news?hl=en&edition=us&q=nbor

That *is* interesting: of the 10 "different" results displayed by Google news (which excludes the other 60 results that Google describes as "very similar") there are 7 entries which begin like this:

"The software, called 'No Boundaries Or Rules,' or NBOR, includes an intuitive user interface for writing, drawing, compiling multimedia presentations and ..."

I hadn't realised that the so-obviously self-promotional press releases that companies put out are so widely (and so verbatimly) reprinted by the media.

Christopher Wells
Thursday, January 15, 2004

Actually it sounds like the 'digital lego' product in the Microsofties book.

Ok, your Gambit #19 worked, persist, persist, persist and give links to other links about the links you gave in the first place, but linked.

Simon Lucy
Thursday, January 15, 2004

You see, we all have heard of and seen stealth marketing wherein some shill pumps up his product with seemingly innocent questions posed to discussion groups. So anything that looks even remotely like a stealth ad is going to get lambasted.

The only way your innocent inquirey can be taken seriously is to begin in a totally negative tone. Oh wait, then some other stealth marketing shill could lambaste you for being negative and get in a free ad at our expense with his positive assessment.

So start out as positive and take the flack and have the negativity make itself look bad, then bring in another shill to support your position and he gets in the free ad.

No wait, we're on to that also...

old_timer
Thursday, January 15, 2004

I'm a guerrilla marketer and didn't know it.  Man, I guess everyone that mentions Microsoft on this board works for Microsoft and everyone that mentions FogBUGZ works for Fog Creek.

Stress
Thursday, January 15, 2004

You finally worked that out?

Simon Lucy
Thursday, January 15, 2004

I'd never heard of NBOR or Blackspace before reading this thread.  But one comment caught my eye in a linked article:

"Blackspace is a fundamental change in how we learn, work, play, and communicate," says John Seely Brown, former Chief Scientist of Xerox Corporation and director of its Palo Alto Research Center (PARC), "as great as the advent of motion pictures. It is not just a new software paradigm, but a new, active, and interactive [medium]."

Damn, that's a good reference!

dir at badblue com
Thursday, January 15, 2004

Another one caught my eye:

"We need to say here that the magic of NBOR software is not just what you can do ... "

Any software that describes itself as being 'magic' scares me.

Be afraid ...
Thursday, January 15, 2004

From the website:

"The free NBOR Player will be released this evening
(1/15/04) Pacific Time."

Love how the time zone is specified, but the actual time is "evening" ;)

Phibian
Thursday, January 15, 2004

PC Magazine have a short article about it: http://www.pcmag.com/article2/0,4149,1435099,00.asp

Seems underwhelming.

The hype reminds me of http://www.zomb.com, however.  You can do ANYTHING at Zombo.com!

Oren
Thursday, January 15, 2004

Ach, that should be http://www.zombo.com.

Oren
Thursday, January 15, 2004

+++It's a scam just like everything else.  People trying to make money by creating a lot of hype.  Your advertisement... err... I mean post was incredibly lame.+++

Actually, what's lame is watching a posse of Idiot Clown Geek Police start to wail and moan about "marketing" when someone posts up a message about an actual product that several people who know better than they think is intriguing and interesting.

Today
Thursday, January 15, 2004

I was involved in the beta testing.  its just about the crappiest product Ive ever seen, basically they make everything into a 3d thingie and force you to interact with it through that.

Not a bad idea, who would have thought that it would turn out to be such a painful experience.
(for instance, imagine creating a text document using a 3d editor.....see any benefits??)

About the only good thing I can say about it is that the application itself goes from running to quit in approx 3 secs when so instructed...almost fast enough to satisfy me.

oh god it burns
Thursday, January 15, 2004

<snip>Then you draw a yellow arrow that intersects your address book and points to the blue star. Your address book disappears and the blue star becomes filled so you can tell that something has been assigned to it. You can now delete the blue star and forget about it. Then later when you want your address book, just draw a blue star, touch it and your address book will reappear instantly, ready to use. You can draw this blue star at any time, anywhere in Blackspace and the result will always be the same - touch it and your address book will immediately appear.

Anything that you can create in Blackspace can be assigned to any object recognized by NBOR. For example, you could create a 50-page document complete with pictures, diagrams, Dyomations, slideshows, animated films and the like - then assign it to an object, like a green circle. You could then delete the circle and later (like a week later), when you need the document, you can draw the green circle, touch it, and your 50-page document will appear ready to be printed or modified.
</snip>

I have to say, this is so funny:
"you could then delete the circle, and later (like a week later)...." or like a month later, or like whenever you like...

But seriously, I can't imagine how this would have anything more then novelty value, still the novelty value would be enough to get me to have a go of the demo if I was bored one afternoon, it sounds fun.

Aussie Chick
Thursday, January 15, 2004

I can just see myself drawing all these different shapes of different colors, trying to remember what one corresponds to my checkbook.  Finally just opening the desk drawer and writing the check out by hand.

sounds like fun to me....

apw
Thursday, January 15, 2004

Ive _nearly_ used it as well...their service is absolutely awful though, and dont expect a refund when you point out that their software doesn't work and is just plain crap.

Im assured that the idea is revolutionary, but the software is a buggy and shitty as anything Ive ever used.

I wouldn't mind so much if it wasn't the fact that the company allows morons to work in its support department.

pissed of customer
Thursday, January 15, 2004

add another person with problems.  turns out that their help was written by a monkey with a bad memory and poor grasp of grammar.

the biggest problem IMO is that the images and graphics are rendered _very_ poorly, in the age of MacOSX to show us all how good graphics can be, this program harks back to an older era of pixelated images and skewed rotations.

tediously boring
Thursday, January 15, 2004

[Actually, what's lame is watching a posse of Idiot Clown Geek Police start to wail and moan about "marketing" when someone posts up a message about an actual product that several people who know better than they think is intriguing and interesting.]


ROFL.  ROFL.  The truth is the truth buddy.  Can't handle the truth?  Then you have more problems than I can help you with.  Wait... *breaks out in laughter*... I bet you're the guy that wrote all that marketing BS.  *starts laughing again*


Thursday, January 15, 2004

have you guys been to http://www.zombo.com recently?


its pretty cool, you can do anything at http://www.zombo.com

FullNameRequired
Thursday, January 15, 2004

one of the kids of a friend of mine was involved in the recent testing.  A bunch of them were forced to use it over a decent period of time.

my friends kid slowly went blind while using it.
Now, Im not saying that its the fault of NOBR, but its an interesting coincidence if you ask me.

just be careful, thats all Im saying...too many blue stars may turn you blind..

horses mouth
Thursday, January 15, 2004

Hey, "Today", I appreciate your comment--a posse of Idiot Clown Geek Police, for sure.  I'm glad we finally got some useful information from more helpful posters.

Stress
Thursday, January 15, 2004

"I'm glad we finally got some useful information from more helpful posters."

umm....what?  <g> Id hate to cast doubt on anyones integrity but Im reading some of these posts and Im not _entirely_ convinced that the posters are _totally_ serious...


seriously though stress, if youve been reduced to using stealth marketing techniques dont you think maybe its time to rethink either your product or your campaign?

FullNameRequired
Thursday, January 15, 2004

Another member of the Idiot Clown Geek Police rides.

rick

Today
Thursday, January 15, 2004

"Another member of the Idiot Clown Geek Police rides."


have you been to http://www.zombo.com?  you can do anything at http://www.zombo.com

FullNameRequired
Thursday, January 15, 2004

have you been to http://www.idiotclowngeekpolice?  You can whine about anything at http://www.idiotclowngeekpolice.com.

FullNameNotRequired
Thursday, January 15, 2004

odd, that url doesn't work......did you mistype it?

FullNameRequired
Thursday, January 15, 2004

ok, ok.  I admit it already.  come on people its a good product there was no need to get so nasty about it.

I was one of the original developers of the product and I still have a certain amount of pride in my work.

I guess I just wanted to show off a bit.

anyway, the truth is that I _was_ using a little stealth marketing...Im terrified that this sodding startup is going to go broke before I get a chance to get rich.

so do us a favour huh?  but my product?  go on...please?

stress
Thursday, January 15, 2004

thats not me...its not me...I didn't say that...Im not a stealth marketer......



oh, who am I kidding.  It was me. Im a stealth marketer.



wibble.

Stress
Thursday, January 15, 2004

+++odd, that url doesn't work......did you mistype it?+++

Did you give the secret whine before you tried to get in?

FullNameNotRequired
Thursday, January 15, 2004

"Did you give the secret whine before you tried to get in?"

whine?  ahh....I thought it meant _wine_, I bought a bottle specifically for the purpose.

one of those happy little misunderstandings I guess :)

FullNameRequired
Thursday, January 15, 2004

Guys, stop being so narky. It makes the whole concept of star and circles just seem so un-fun

Aussie Chick
Thursday, January 15, 2004

This thread is truly hilarious. :-)

Dennis Forbes
Thursday, January 15, 2004

Why doesn't NBOR give up on marketing the software and just sell what they were smoking when they designed it?

Stephen Jones
Friday, January 16, 2004

"The most important thing about smoking crack is that it allows you to be what you want to be, whenever you want to be it.  In other words it gets out of the way and allows you full rein over your own subjective world,"

FullNameRequired
Friday, January 16, 2004

"Hey, "Today", I appreciate your comment--a posse of Idiot Clown Geek Police, for sure.  I'm glad we finally got some useful information from more helpful posters. "

It's extremely annoying to read a fairly straightforward topic in which someone mentions an issue or a problem, mentions a tool or service they're using they find useful or interesting, then have members of the Idiot Clown Geek Policie come riding up squeaking endlessly about "marketing."  One hopes that after the zits clean up, they learn to bathe, and women accept them for dates they'll have something better to do than whine incessantly about marketing. 

Having to scroll through this idiocy is tedious.

FullNameNotRequired
Friday, January 16, 2004

When does zombo.com IPO?

Alex.ro
Friday, January 16, 2004

Scrolling through this tedium may be idiocy, but I for one am enjoying the freedom of designing my own underwear. (dmou)

tress
Tuesday, January 20, 2004

NBOR is the stupidest piece of shit I have ever seen. And trying to charge $300 for a piece of crap? A two-year-old monkey on a typewriter could write it. Well, you idiots who wrote it, tell your boss to stop paying freaking people and schools to buy your fucking program.

P.S. After spending 2 hours downloading the freaking player, it wouldn't even open (beta testing anyone)

P.P.S. I sure as hell hope some hacker cracks it so everyone can use it and CRASH THE INTERNET! It's better than paying $300!

TechGeek
Saturday, March 06, 2004

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